Owner-operated by the founder of a $5m Australian D2C brand. No outsourcing, no white-labelling, no lock-in contracts. How we work
AI SEO agency

When your buyers ask ChatGPT what to buy, whose name comes back?

Wattle Labs engineers what AI engines say about your brand. We do the entity, schema and content work that earns citations in ChatGPT, Perplexity, Claude and Google AI Overviews, implement it on your site, and measure it nightly.

Get the free AI visibility report

What the work actually is


Entity and schema engineering

Organization, Product, Service and FAQ structured data that lets engines understand and trust who you are. This is the plumbing most sites are missing.

Citation-shaped content

Answer engines quote sources that answer questions directly, with evidence. We build the pages they cite, mapped to the questions your buyers ask.

Nightly visibility measurement

A standing probe set runs against the major engines and logs whether you were recommended, cited or absent. The monthly report shows the movement.

Proof, not promises

Built by the operator of a $5m Australian D2C brand, and used on it first.

The visibility systems Wattle Labs runs for clients are the same ones that monitor our own properties every night. We publish our method, we cite real sources, and we never promise a ranking we cannot influence.

How an engagement runs


How this verdict was made

Full method →
01 · Visibility audited
Where Google and AI engines actually rank you. Measured, not guessed.
02 · Fixes implemented
Schema, content and conversion work shipped on your store, not a slide deck.
03 · Impact measured
Rankings, AI citations and conversion deltas tracked every week.
04 · Reported plainly
One monthly report: what moved, what we did, what happens next.

Common questions


What does an AI SEO agency do?

An AI SEO agency makes your brand visible in AI-generated answers, not just classic search results. In practice that means entity and schema work so machines understand who you are, content structured the way answer engines cite it, authority signals the engines trust, and measurement of whether ChatGPT, Perplexity, Claude and Google AI Overviews actually recommend you.

Is AI SEO different from normal SEO?

It builds on the same foundations, but the target is different. Classic SEO earns a ranked link. AI SEO earns a citation or recommendation inside the answer itself. Around a quarter of Google searches now trigger an AI Overview, and most of those end without a click, so being the cited source matters more every month.

How do I know if AI engines recommend my brand today?

Request the free AI visibility report. We run a structured probe set across ChatGPT, Perplexity, Claude and Google AI Overviews for the questions your buyers actually ask, and send you the results with the gaps and fixes.

How much does an AI SEO agency cost in Australia?

Australian retainers for this class of work typically run $2,000 to $6,000 per month. Wattle Labs scopes every engagement from the free report first, and there are no lock-in contracts.

How long until results show?

Schema and entity fixes can surface in AI answers within weeks because engines re-crawl continuously. Competitive citation building takes months. We track it nightly and report monthly, so you see the trajectory rather than taking our word for it.

Free report

See what AI says about your brand

Free, structured, honest. We probe the major engines with your buyers' questions and send you what came back, where the gaps are, and what we would fix first.

Owner-operated. Your details go to one person, not a CRM sequence.